1950 德国起源 | 洽高净水：七十载只为净水一件事
德国精工 传承百年
水，是生命之源，亦是品质生活的基石。在净水行业波澜壮阔的发展历程中，有一个品牌始终以纯粹的初心行走在专业赛道上 —— 它就是源自 1950 年德国斯图加特的 SOMOOR 洽高净水。七十余载光阴流转，洽高拒绝跨界多元化的诱惑，始终深耕水处理领域，用德系精工的严谨与专注，书写了一部 "一生只做一件事" 的品牌传奇。
Water is the source of life and the cornerstone of quality living.
Amid the grand evolution of the water purification industry, one brand has always forged ahead on its professional track with an unwavering original aspiration — SOMOOR Qiagao Water Purification, founded in 1950 in Stuttgart, Germany.
Over more than seven decades of changing times, Qiagao has resisted the allure of cross-sector diversification and remained deeply rooted in the water treatment field. With the rigor and dedication of German precision craftsmanship, it has built a brand legend defined by the philosophy of "devoting a lifetime to one single cause".
始于 1950，德系精工的初心启程
1950 · The Dawn of German Precision
上世纪中叶，二战后的德国迎来工业重建的黄金时代，斯图加特作为精密制造与汽车工业的摇篮，孕育了无数以严谨著称的工业品牌。1950 年，一群怀揣水处理理想的工程师与设计师，在这座工业重镇创立了洽高净水的前身，将德国制造对细节的极致追求，注入每一件净水产品之中。
In the mid-20th century, post-WWII Germany entered a golden era of industrial reconstruction. As the cradle of precision manufacturing and the automotive industry, Stuttgart gave birth to countless industrial brands renowned for their rigorous craftsmanship.
In 1950, a team of engineers and designers united by a vision for water treatment founded the predecessor of SOMOOR Qiagao Water Purification in this industrial hub, infusing every water purification product with the relentless pursuit of detail that defines German manufacturing.
彼时的欧洲，工业化进程加速，城市用水品质面临全新挑战。洽高创始团队敏锐地意识到，家庭水处理将成为保障公众健康的关键领域。品牌自诞生之日起，便确立了清晰而坚定的定位：专注水处理单一赛道，不跨界、不盲从，以纯粹的技术深耕守护每一滴水的纯净。这一初心，如同精密的齿轮，在七十余年的岁月中始终精准咬合，从未偏移。
Across Europe at that time, accelerating industrialization brought unprecedented challenges to urban water quality. Qiagao’s founding team keenly recognized that residential water treatment would become a critical pillar of public health protection.
From its very inception, the brand established a clear and unwavering positioning: to focus exclusively on the water treatment sector, with no cross-sector diversification and no blind following of industry trends, safeguarding the purity of every drop through deep, dedicated technological expertise.
Like precision-engineered gears meshing in perfect alignment, this original aspiration has remained steadfast and unshifted for over seven decades.
七十载专注如一，长期主义的净水答卷
Seven Decades of Dedication · Long-Term Water Excellence.
在行业普遍追求品类扩张、多元化经营的浪潮中，洽高选择了一条更为艰难却也更为扎实的道路 —— 将所有研发资源、工艺升级、品控体系与服务网络，全部聚焦于家庭净水技术的打磨与迭代。七十余年只做净水一件事，不是固执的坚守，而是对专业精神的深刻理解。
Amid the prevailing industry wave of product category expansion and diversified business operations, Qiagao has chosen a more arduous yet far more grounded path — channeling all its R&D resources, process upgrades, quality control systems and service networks exclusively into the refinement and iteration of residential water purification technologies.
This seven-decade dedication to water purification alone stems not from stubborn persistence, but from a profound understanding of the essence of professionalism.
专注，意味着更深厚的技术沉淀。从初代活性炭过滤技术到反渗透膜工艺革新，从全屋分质净水理念到嵌入式净饮一体化解决方案，洽高在每一次技术变革中都走在行业前沿。品牌研发团队持续优化滤芯配方与设备结构，针对不同地域水质软硬不均、余氯超标、泥沙杂质、二次污染等共性痛点，推出适配多元水质环境的系统化解决方案。
Focus is the bedrock of profound, time-honed technological expertise. From first-generation activated carbon filtration technology to innovations in reverse osmosis membrane processes, and from the philosophy of whole-house graded water purification to integrated built-in water purification and dispensing solutions, Qiagao has consistently stood at the forefront of the industry through every wave of technological advancement.
The brand’s R&D team continuously optimizes filter element formulations and equipment structures. Targeting common pain points across different regions — including uneven water hardness, excessive residual chlorine, sediment and impurities, and secondary contamination — it has rolled out systematic solutions adapted to diverse water quality environments.
专注，也意味着更严苛的品质标准。承袭德系制造的严谨基因，洽高建立了全流程品控体系，每一台产品从元器件筛选到整机出厂，都经过数十道检测工序，确保设备的稳定性与耐用性。在洽高的工厂里，"差不多" 永远是不合格的代名词，每一处工艺细节都必须达到精密工业级的标准。
Focus also demands more stringent quality standards.
Carrying forward the rigorous essence of German precision manufacturing, Qiagao has built a full-process quality control system. Every unit, from component screening to final product release, undergoes dozens of inspection procedures to guarantee the equipment’s stability and long-term durability.
In Qiagao’s manufacturing facilities, "good enough" is always synonymous with non-conformity. Every craft detail must meet precision industrial-grade standards.
美学与科技共生，重新定义净饮体验
Aesthetics & Technology · Redefined Purified Drinking
德国制造从不只有冰冷的技术，更蕴含着功能主义与美学设计的完美融合。洽高深谙此道，在保障净水性能的同时，将现代空间美学融入产品设计，打破了净水设备 "重功能、轻外观" 的行业惯性。
Focus also demands more stringent quality standards.
Carrying forward the rigorous essence of German precision manufacturing, Qiagao has built a full-process quality control system. Every unit, from component screening to final product release, undergoes dozens of inspection procedures to guarantee the equipment’s stability and long-term durability.
In Qiagao’s manufacturing facilities, "good enough" is always synonymous with non-conformity. Every craft detail must meet precision industrial-grade standards.
黑红相间的品牌视觉语言，简约利落的机身线条，嵌入式安装的一体化设计，让洽高产品既能完美融入现代家居空间，又以低调的高级感成为品质生活的注脚。即滤、即热、即饮的一体化体验，将净水技术与生活便捷性深度结合，让健康饮水不再是复杂的工序，而是随手可得的日常。
With its signature black-and-red visual identity, sleek minimalist body lines and integrated built-in installation design, Qiagao products not only blend seamlessly into modern home spaces, but also serve as an understated touch of sophistication that elevates quality living.
The all-in-one experience of instant filtration, heating and dispensing deeply integrates water purification technology with everyday convenience, turning healthy drinking water from a cumbersome process into an effortless daily routine.
2015 年，带着七十余年的技术积淀与品牌荣耀，洽高正式登陆中国市场，总部落址深圳。依托珠三角的产业优势与中国家庭的用水需求洞察，洽高将德系精工标准与本土水质特点相结合，推出更适配中国家庭的全屋净水与嵌入式净饮解决方案，迅速成为高端净水领域的标杆品牌。
In 2015, backed by over seven decades of time-honed technological expertise and brand heritage, Qiagao officially entered the Chinese market with its headquarters based in Shenzhen.
Leveraging the industrial strengths of the Pearl River Delta and deep insights into the water consumption needs of Chinese households, Qiagao integrates German precision manufacturing standards with local water quality characteristics. It has launched whole-house water purification and built-in water purification & dispensing solutions tailored for Chinese families, quickly establishing itself as a benchmark brand in the high-end water purification sector.
以初心致未来，让纯净走进千家万户
Aspiration Lights the Way, Pure Water for All
七十余年栉风沐雨，洽高始终以 Safe（安全）、Optimism（乐观）、Modern（现代）、Outspoken（正直）、Optimum（最佳）、Reliable（可靠）六大核心价值观为指引，用专业赢得信任，用品质铸就口碑。从德国斯图加特到中国深圳，从单一净水设备到全场景净饮方案，变化的是市场与技术，不变的是 "只做净水一件事" 的纯粹初心。
For more than seven decades of weathering industry shifts and forging ahead, Qiagao has always been guided by six core values: Safe, Optimism, Modern, Outspoken, Optimum, and Reliable. We earn trust through professional expertise and build our reputation on steadfast quality.
From Stuttgart, Germany to Shenzhen, China — and from standalone water purification units to full-scenario water purification & dispensing solutions — markets and technologies have evolved. What remains unshaken is our pure original aspiration: devoting ourselves to the single cause of water purification.
站在新的起点，洽高将继续坚守长期主义，以技术创新为驱动，以用户需求为核心，持续深耕净水赛道。我们相信，真正的专业不在于涉足多少领域，而在于将一件事做到极致。
Standing at a new starting point, Qiagao will remain committed to its long-term philosophy. Driven by technological innovation and centered on user needs, we will continue to deepen our roots in the water purification sector.
We believe that true professionalism lies not in the breadth of sectors we enter, but in the depth of excellence we achieve in one single cause.
七十余载过往，皆为序章；未来净水之路，洽高与您同行。
Seventy-plus years of legacy are but a prologue; on the journey of water purification ahead, SOMOOR walks alongside you.
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